Le Tigre plays on words but will Tiger sell you tee shirts?

Le Tigre, the brand better known for its stitched logo than its actual product, has launched a new campaign. It references today's most scandalous star athlete, encourages a focus back on to the sport of golf, and even includes a charity angle.

But do we really need Tiger Woods right now, Le Tigre? And is it possible to 'get back on course' and away from Tiger's recent scandal when you're calling attention to him in the very same ad? And, greatest on the irony scale, does a charity that aims to 'promote character development and life-enhancing values' really need to associate itself with golf's biggest, ahem, player?

I would like to officially cast my vote on Le Tigre's new ads (because I know they were waiting on my input): FAIL.

[Via WWD]

The personal lives of public figures.

The biggest news stories of this week have included Tiger Woods' 'transgressions' [for which he has now publicly apologized to his family]. And the coming out of 'Family Ties' actress Meredith Baxter. Both items made headlines on the front pages of national newspapers. Both have nearly overshadowed Obama's announcement that more troops will be sent to Afghanistan. Both are none of our goddamn business.

And I simply cannot figure out why we care. Husbands cheat on their wives not infrequently. Women over 60 come out of the closet...well, maybe not as often. Don't the members of the American population have their own problems and occasions to deal with? If not, I'd like to suggest needlepoint, or perhaps Mah Jong, as a more productive hobby than celebrity gossip.

[Image Credits: Tiger - Marcio Jose Sanchez/Associated Press; Meredith - Drew/AP]