Spring styles to adore from Rojas. [Design Dish]

LA's Rojas can be hit or miss. The lookbook for Spring 2010 just came out and it's looking like a lot of hits. Hits that I want to own. Hits that I want to wear. Hits that I wish were available for purchase immediately/right now/yesterday for sale online. I will have to stop into the Melrose shop this weekend to indulge my Spring shopping fix and fill the season's quota for poofy pants and pastels.

Terror strikes. Platform sneakers make a come back on Melrose.

I was shopping in Sportie L.A. tonight for some sneaks to tramp across UCLA's campus in this weekend (for Festival of Books. yay, plug!) and I came upon this eye-catching platform sneaker on an otherwise unimpressive and cluttered check-out counter. The sign--fastened on securely with a paper clip--boldly announcing:

Custom Made Platforms
Weddings
Special Events

And I wondered...did stores still add platform layers of rubber on to walking shoes? Hadn't this stopped after those awful years of misguided fashion in middle school? Someone surely must have alerted the footwear retailers across the country that no, this was no longer an acceptable 'fashion' practice. And then I panicked...would some girl--some girl who'd not gotten the memo--who'd spent the last 15 years under a very distant rock--see this sign and customize her very own platform bridal adidas?

I paid for my own, non-customized kicks before I could have my sense of style violated any
further at the register. But the image won't leave my head. The sneaker nightmare lives on.